PETA is a non-profit organisat๊ion voicing their views against the cruel treatment of animals🌃.

They are strongly against the Iditarod ꦆdog race which takes plaꦜce in Alaska that runs nearly 1000 miles.

Iꦯt’s an annua🔯l dog race that sees them compete in sub-zero temperatures, explaining why PETA is against them.

Accorꦕding to PETA, over 150 dogs died due to the event, although the time-span 🌜wasn’t disclosed.

GCI sponsors the famous dog race - the company is linked to F1’s owners, Liberty Media.

Earlier this year, PETA sent 🔴a letter and a ‘dead dog’ to F1 CEO Stefano Domenicali to 🍨push for Liberty Media to cut ties.

💙PE💫TA have continued their protest by interrupting Hamilton’s interview at the Forbes Summit.

The seven-t🌟ime world champion is a dog lover himself, often pictured alongside his beloved Roscoe. 

Hamilton’s worldwide pres♔ence, combined with his stance on topica🐽l issues, is why PETA targeted him.

The incident can be seen on the video below:

PETA supporters joined Lewis Hamilton's panel at the Forbes Iconoclast Summit & urged him to denounce F1's association w꧅ith Iditarod, a dog-sled race in which over 150 dogs have died. Hamilton, a vega꧒n athlete & dedicated dog dad, responded positively to their heartfelt appeal.

— Sir Lewis Updates (@LH44updates)

“Formula 1 athletes choose to compete, but no dog chooses to run four marathons a day for up to two weeks through snow, ice, and harsh winds, the ‘reward’ for many being death,” PETA Executive Vice President Tracy Reiman said. “Lewis Hamilton can be a powerful advocate for these dogsಌ, who desperately need his voice, and PETA is urging him to demand an end to GCI’s harmful sponsorship.”